Automotive Giant Herb Chambers Companies Selling to Asbury Automotive network for $1.34Bn. The deal, announced in February 2025, includes 33 dealerships, 52 franchises, and three collision centers located in Massachusetts and Rhode Island. In 2024, these operations generated around $2.9 billion in revenue.
The portfolio spans a mix of luxury and mainstream brands including Mercedes-Benz, BMW, Audi, Porsche, Toyota, and Chevrolet. While Herb Chambers will retain ownership of Mercedes-Benz of Boston and act as a special advisor to Asbury, the deal is set to close by late Q2 2025.
This acquisition significantly expands Asbury’s footprint in the Northeast and strengthens its presence in the luxury vehicle market. The purchase will be financed through a combination of cash, mortgage proceeds, and an expanded credit facility.
It also underscores the ongoing consolidation trend within the automotive retail industry, as larger groups absorb smaller networks to enhance operational efficiencies. The shift towards electric vehicles (EVs) and digital sales is expected to accelerate, aligning with evolving consumer demands. Additionally, the transaction will likely impact local employees and communities, with Asbury’s approach to employment transitions under scrutiny. While Herb Chambers retains Mercedes-Benz of Boston and assumes an advisory role, the deal also highlights broader industry shifts towards digital retail and operational consolidation.
Briefing About Herb Chambers :
Herb Chambers, born on March 4, 1947, is an American businessman and founder of the Herb Chambers Companies, a major automotive dealership network based in New England. His estimated net worth is around $1 billion. Chambers is married to Gail Chambers, and his son, Herb Chambers Jr., is involved in the business, though his role is not widely publicized.
Founded in 1985, the Herb Chambers Companies became one of the largest dealership networks in the region, specializing in luxury brands like Mercedes-Benz, BMW, Audi, Porsche, and Chevrolet. His key dealership, Mercedes-Benz of Boston, is well-known, and in February 2025, Chambers sold a significant portion of his dealerships to Asbury Automotive Group for $1.34 billion.
Chambers’ business includes 33 dealerships, 52 franchises, and three collision centers, mainly in Massachusetts and Rhode Island. Though not present in countries like India, Saudi Arabia, or Egypt, his dealerships feature brands that are popular in the Middle East and other regions.
Apart from his business ventures, Chambers is involved in philanthropy, supporting local charities and community projects in New England. He is known for his leadership in the automotive industry, contributing significantly to its growth, especially in the luxury car market.
Chambers emphasizes customer service and building long-term relationships with clients. Despite being relatively private, he remains a key figure in the New England auto industry. He also has a strong real estate presence tied to his dealerships, with numerous showrooms and service centers spread across the region.
In summary, Herb Chambers has built a successful luxury car dealership empire and continues to influence the automotive sector even after selling part of his business.
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